Tracify can track the campaigns of any email tool that lets you set UTM parameters. This article shows the required parameters and the setup for Emarsys.
In this article
1. Required parameters
Parameter | Value |
|
|
| Your campaign name, set dynamically by your tool. This is the name you see in Tracify. |
A tracked link looks like this:
https://www.tracify.ai/?utm_medium=email&utm_campaign=Blackweek-Sale
đĄ Tip: You also find these parameters in your Tracify dashboard under Settings âș Integrations âș Email.
2. Emarsys
SAP explains how to add tracking parameters to links in Emarsys: Emarsys tracking links
Use these parameters:
utm_campaign=$cname$$cyear$$cmonth$$cday$&utm_medium=email
A tracked link then looks like this:
https://www.tracify.ai/?utm_campaign=Blackweek&utm_medium=email
3. Guides for other email tools
4. Give Tracify access
âčïž Why we need access: Access to your account allows our team to review your tracking setup and to answer your questions about your data and account configuration quickly and precisely.
Emarsys: Create a user for [email protected] with a role that only has access to the dashboard and analysis (Emarsys has no read-only default role). The domain tracify.ai must be allowed in your security settings. SAP explains the steps here: Creating and managing users and User roles and permissions
Other email tools: Invite [email protected] with a read-only role that can see your campaigns, reports and tracking settings. Please follow your tool's help article for inviting users.