Tracify tracks your Klaviyo campaigns and flows via Klaviyo's UTM tracking. You set it up once in your Klaviyo account settings.
1. Set up UTM tracking in Klaviyo
In Klaviyo, click your account name in the bottom left and open Settings.
In the settings menu on the left, click Other and open the tab UTM tracking.
Set the values as shown in the table below.
Turn on Automatically add UTM parameters to links so that UTM parameters are added to all new campaigns and flow messages.
Scroll up and click Save in the top right.
Parameter | Campaigns | Flows |
| ||
| Campaign name (Campaign ID) | Flow message name (Flow message ID) |
⚠️ Important: If you have turned off UTM tracking for individual campaigns or flows before, you have to update them manually.
💡 Tip: You also find the email parameters in your Tracify dashboard under Settings › Integrations › Email.
2. Give Tracify access
ℹ️ Why we need access: Access to your account allows our team to review your tracking setup and to answer your questions about your data and account configuration quickly and precisely.
In Klaviyo, click your account name in the bottom left and open Settings › Users.
Click Add new user and enter
[email protected].Select the role Manager and click Add user.
The Manager role is required, because the Analyst role cannot see the UTM tracking settings.
